Tuesday, August 7, 2007

The Centers for Disease Control (CDC) and Prevention's Pre-Teen Vaccine Campaign Meet with Members of the Press at California Endowment

By Johnny M. Pecayo Publisher and Editor-in-Chief,
MANILA-U.S. TIMES
http://manilaustimes.blogspot.com/















JOHNNY M. PECAYO is shown here with Rear Admiral Anne Schuchat, M.D., Assistant Surgeon General, United States Public Health Service. -- PHOTO COURTESY OF JULIAN DO, Director New America Media


LOS ANGELES, CA -- High-ranking and highly qualified members of the panel comprised the discussants at a press conference held August 3 at the Catalina Room of the California Endowment, coordinated by Julian Do, Director of the New America Media for Southern California, in collaboration with Sandy Close, NAM Executive Director, who flew in from New York the day before, where similar presentation was done.

Let's take a close look at the backgrounders of the panelists in Friday's meeting.

Rear Admiral Anne Schuchat, M.D., is Assistant Surgeon General, United States Public Health Service (USPHS) and Director, National Center for Immunization and Respiratory Diseases (NCIRD), and Centers for Disease Control and Prevention (CDC).

Rear Admiral Schuchat has spent over 18 years at CDC working in immunization, respiratory, and other infectious diseases. Prior to her current appointment, she served as the director of CDC's National Immunization Program (NIP); acting director of the National Center for Infectious Diseases (NCID); and Chief of the Respiratory Diseases Branch at NCID.

Dr. Schuchat was named an Assistant Surgeon General of the United States Public Health Service in 2006.

Globally, she has worked in West Africa on meningitis vaccine studies, in South Africa on surveillance and prevention projects, and in China on SARS emergency response, where she headed the Beijing City epidemiology team for the World Health Organization's (WHO) China Office. She continues to serve as a visiting professor for the Beijing Centers for Disease Prevention and Control.

Dr. Anne Schuchat graduated with highest honors from Swarthmore College and with honors from Dartmouth Medical School. She served as resident and chief resident in internal medicine at New York University's Manhattan VA Hospital before beginning her public health career at CDC as an Epidemic Intelligence Service (EIS) Officer in NCID.

Wibbelsman

The other member of the panel is Dr. Charles J. Wibbelsman, chief of Adolescent Medicine for Kaiser Permanente in San Francisco, California. He has been with The Permanente Medical Group, Inc. for 25 years, and serves as Chair of the Chiefs of Adolescent Medicine for Kaiser Permanente, Northern California. He is a Clinical Professor of Pediatrics at the University of California San Francisco, School of Medicine. Prior to his joining the Permanente Medical Group, Dr. Wibbelsman was the Chief of Venereal Disease Control for the City and County of San Francisco.

As an author for books for adolescents and their parents, Dr. Wibbelsman has authored "The Teenage Body Book," "Growing and Changing," "Life Happens," and "Crisis Proof Your Teenager."

Dr. Wibbelsman is a Fellow of the American Academy of Pediatrics, is board certified in Pediatrics, and currently serves on The Committee of Adolescence of the American Academy of Pediatrics.

Dr. Wibbelsman received his undergraduate degree from Xavier University in Cincinnati and received his medical degree from the University of Cincinnati. He was a resident in Pediatrics at Massachusetts General Hospital and Cincinnati Children's Hospital and completed a fellowship in Adolescent Medicine at Children's Hospital of Los Angeles.

Sapsis

Karena (Kari) Sapsis, MPH, is the Pre-Teen Vaccine Campaign Manager and has spent over 10 years working in public health communication and social marketing at CDC.

As the Campaign Manager of CDC's national Pre-Teen Vaccine Campaign, she coordinates the formative research, message development, channel selection, materials development, partnership outreach, and media relations for the campaign. Prior to taking on this campaign, Kari coordinated CDC's annual influenza vaccine campaign, which included the development of a bilingual print campaign, radio and TV public service announcements, media outreach, and audience research with racial and ethnic minorities, seniors, people with chronic health conditions, parents, and physicians.

Internationally, Kari has provided training and technical assistance to the government of Indonesia as part of Tubercolosis/HIV clinical trial team on a CDC-funded project in Botswana.

Ms. Sapsis received her MPH in Behavioral Science and Health Education from Emory University. Her campaigns and educational products have won numerous awards, including National Health Information Awards and the Silver Inkwell from the International Association of Business Communicators.

The Importance of Immunization

Having provided the readers with the impressive individual backgrounders and their respective qualifications, we would like to get the readers' attention, particularly the parents of 11-12 year-old pre-teens who must submit themselves for medical check up and immunization.

"Immunizations are not just for babies, but for 11-12-year-old individuals, too," according to Rear Admiral Schuchat. She added: "Vaccine is routinely recommended for 11 and 12-year-old pre-teens because their risk of getting meningitis is high."

The Assistant Surgeon General also explained that whooping cough is a preventable disease, and yet a lot of teenagers get this miserable disease which is contagious.

This press conference served as a launching pad for Centers for Disease Control and Prevention's (CDC) pre-teen vaccine campaign in August 2007 that will coincide with National Immunization Awareness Month.

The campaign is designed to inform parents, teachers, family physicians, and pediatricians about CDC's new vaccination recommendations for 11 and 12 year olds to protect them from serious, sometimes life-threatening diseases such as whooping cough, meningitis, and cervical cancer.

CDC also encourages parents and caregivers of 11 and 12 year olds to schedule a pre-teen medical check-up to make sure their child gets these important vaccines and to catch up on any missed childhood vaccines, such as varicella (chickenpox), measles, mumps, and rubella, and hepatitis B.

Dr. Schuchat also talked about Tdap Vaccine, a different type of vaccine. Tdap is tetanus-diptheria-acellular pertussis (whooping cough). It is an important improvement over the old Td booster because it provides additional protection from pertussis, while still providing protection against tetanus and diptheria. Pertussis is one of the most common vaccine-preventable respiratory diseases in American teens and can be spread through schools.

Pertussis often goes unrecognized by healthcare providers, creating a misperception that it is not a problem. However, teens who get pertussis commonly have a prolonged cough lasting weeks to months and they may occasionally develop pneumonia or need to be hospitalized. The incidence of the disease has been increasing among pre-teens in recent years.

There are two Tdap vaccines available: BOOSTRIX and ADACEL.

Rear Admiral Schuchat also discussed at length the MCV4 Vaccine designed to fight Meningococcal infections which can lead to meningitis and other serious life-threatening infections, and even death.

The MCV4 vaccine protects against meningitis, which is spread by close contact with a person who has the disease. This disease can strike healthy kids without warning, and the risk of getting it increases during adolescence. Meningococcal disease is not common, but in those who get it, symptoms develop and progress rapidly, even leading to death in 24 to 48 hours. About 10 percent of teens who get the disease die from it, and another 15 percent will have long-term disability, such as loss of a limb. The MCV4 vaccine currently available is called Menactra.

The HPV Vaccine fights Human Papillomavirus (HPV). HPV is a sexually-transmitted infection which can cause cervical center. It is the most common sexually-transmitted infection.

The HPV vaccine protects against human papillomavirus, which can cause cervical cancer and genital warts. HPV is the most common sexually-transmitted infection in the United States, with about 20 million people currently infected. In 2007, about 11,000 women in the United States will be diagnosed with cervical cancer and about 3,600 women will die from the disease. The HPV vaccine currently available is called Gardasil and it is recommended for 11 and 12 year old girls.

Normally, the parents' concern is about the cost. Insurance companies pay for the cost of the vaccinations. Also, there is a Federal government program that provides free vaccines for those who are uninsured or under-insured. This program was set up to provide free vaccinations to children.

11-12 year olds

Dr. Charles Wibbelsman, a Member of the American Academy of Pediatrics (AAP) Committee on Adolescence, observed that young children below 10 years old, normally enjoy being held by hands by their parents. But not when they are already 11 or 12 years old.

The parents play a vital role with pre-teens children. They must sit down with them, talk with them about their daily activities, including nutrition, wearing of seat belts, importance of health care and even sex.

Dr. Wibbelsman observed that these 11-12 year olds experience peer pressure, low esteem and therefore, they need a lot of support. The parents must know what they do everyday, what they eat, and what activities they are involved in. His findings is that almost 10 per cent of 12 year olds have gone into sex.

Program Development

Kari Sapsis, MPH, Office of Health Communication, National Center for Immunization and Respiratory Disease, Centers for Disease Control and Prevention (CDC) for over 10 years, explained how CDC developed this campaign. A team from CDC, comprised of 35 focused groups, went out all over the country to talk to parents, gathered information, evaluated them, then came up with this campaign. Questions, like "What do they know about the diseases," "Where to deliver the health information," etc., were part of the survey questionnaire.

The need for a preventive health for 11-12 year olds was developed. Ms. Sapsis emphasized that the HPV vaccine is not for girls only.

She told the members of the press that the baby vaccine can wear off, and 11-12 year olds need to be vaccinated again. Do not wait until the child is 18.

"In the U.S., we are able to prevent this disease. We also do direct mailing to over 1,500 pediatricians all over the country, to impress upon them the importance of vaccinations, and to generate awareness about the campaign.

News You Can Use

Sandy Close even suggested to the members of the press to come up with a "News You Can Use" column, as she facilitated the meeting.













REAR ADMIRAL Anne Schuchat, M.D., Assistant Surgeon General (left) with Dr. Charles J. Wibbelsman, Chief, Adolescent Medicine, Kaiser Permanente, San Francisco, and Member of the AAP Committee on Adolescence; and Karina (Kari) Sapsis, MPH, Health Communications Specialist, Centers for Disease Control and Prevention (CDC). -- MUST PHOTO













DR. CHARLES J. WIBBELSMAN (center) emphasizes the importance of the parents' role in sitting with their pre-teen children and talking with them. - MUST PHOTO













KARI SAPSIS told the members of the press how this campaign for immunization came about. - MUST PHOTO
SANDY CLOSE, Executive Director of New America Media, facilitated the press conference, and encouraged an active participation from the media during the roundtable discussion. - MUST PHOTO

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