Partnership aims to mobilize Fil-Am participation in U.S. elections this year
REDWOOD CITY, CA, -- ABS-CBN International’s Balitang America, the only Filipino news program in the U.S. aired daily on cable and satellite, and the Filipino American Service Group, Inc. (FASGI), a non-profit social service agency based in Los Angeles, recently teamed up to form “FilVote 2008”. The project is an election campaign effort designed to mobilize Filipino voter registration and participation in the 2008 U.S. elections.
A Memorandum of Agreement to seal the partnership was signed recently by ABS-CBN International Managing Director Olivia Finina De Jesus, ABS-CBN International News Bureau Chief Regina Reyes, and FASGI Executive Director Susan Espiritu-Dilkes at the Filipino media company’s Redwood Shores office.
“This project is aimed at helping make Filipinos in the U.S. realize that they have a voice and that they should use it collectively to advocate for issues directly affecting them,” said Reyes. “The best way to make public officials listen is through the power of the ballot.”
The project adopted the name, “FilVote” which has been FASGI’s non-partisan voter engagement project whose mission is to unite Filipino Americans across ideological, religious, and class differences toward gaining genuine political power in the U.S.
“Partnering with ABS-CBN International’s Balitang America is the big media push that FilVote needs in spreading the word and keeping Filipino Americans informed about both the election process and issues,” said Espiritu-Dilkes. “We need to be aware that elections do have an impact on our day-to-day lives.”
The project outreach consists of a series of Get-Out-The-Vote campaign videos from ABS-CBN and FASGI that will be aired on TFCDirect! channels (TFC, ANC, Kapamilya Channel, Cinema One Global and Myx) during election period. Balitang America will also run FilVote segments and will create and maintain an interactive FilVote website. FilVote will also be present on the ground in big events that are either sponsored or produced by ABS-CBN. Companies, organizations and individuals will be encouraged by both parties to support the project through sponsorships and volunteer participation.“
ABS-CBN International exists to serve the Filipinos wherever they may be and part of that service is to empower them through media advocacy,” explains De Jesus. “With FilVote 2008, we hope to broaden the civic engagement of Filipinos in the U.S. by educating them and providing them a forum to voice out concerns that are important to them.”
About ABS-CBN International
ABS-CBN International was established in 1994 to be of service to the Filipino worldwide. With the launch of its flagship brand, The Filipino Channel (TFC), the company became the first and most successful Filipino broadcaster in the United States. Based in the San Francisco Bay Area, it is the largest business subsidiary of ABS-CBN, the Philippines’ leading broadcasting company.
REDWOOD CITY, CA, -- ABS-CBN International’s Balitang America, the only Filipino news program in the U.S. aired daily on cable and satellite, and the Filipino American Service Group, Inc. (FASGI), a non-profit social service agency based in Los Angeles, recently teamed up to form “FilVote 2008”. The project is an election campaign effort designed to mobilize Filipino voter registration and participation in the 2008 U.S. elections.
A Memorandum of Agreement to seal the partnership was signed recently by ABS-CBN International Managing Director Olivia Finina De Jesus, ABS-CBN International News Bureau Chief Regina Reyes, and FASGI Executive Director Susan Espiritu-Dilkes at the Filipino media company’s Redwood Shores office.
“This project is aimed at helping make Filipinos in the U.S. realize that they have a voice and that they should use it collectively to advocate for issues directly affecting them,” said Reyes. “The best way to make public officials listen is through the power of the ballot.”
The project adopted the name, “FilVote” which has been FASGI’s non-partisan voter engagement project whose mission is to unite Filipino Americans across ideological, religious, and class differences toward gaining genuine political power in the U.S.
“Partnering with ABS-CBN International’s Balitang America is the big media push that FilVote needs in spreading the word and keeping Filipino Americans informed about both the election process and issues,” said Espiritu-Dilkes. “We need to be aware that elections do have an impact on our day-to-day lives.”
The project outreach consists of a series of Get-Out-The-Vote campaign videos from ABS-CBN and FASGI that will be aired on TFCDirect! channels (TFC, ANC, Kapamilya Channel, Cinema One Global and Myx) during election period. Balitang America will also run FilVote segments and will create and maintain an interactive FilVote website. FilVote will also be present on the ground in big events that are either sponsored or produced by ABS-CBN. Companies, organizations and individuals will be encouraged by both parties to support the project through sponsorships and volunteer participation.“
ABS-CBN International exists to serve the Filipinos wherever they may be and part of that service is to empower them through media advocacy,” explains De Jesus. “With FilVote 2008, we hope to broaden the civic engagement of Filipinos in the U.S. by educating them and providing them a forum to voice out concerns that are important to them.”
About ABS-CBN International
ABS-CBN International was established in 1994 to be of service to the Filipino worldwide. With the launch of its flagship brand, The Filipino Channel (TFC), the company became the first and most successful Filipino broadcaster in the United States. Based in the San Francisco Bay Area, it is the largest business subsidiary of ABS-CBN, the Philippines’ leading broadcasting company.
Historic partnership: Teaming up for “FilVote 2008,” a Filipino voter mobilization campaign in the U.S., are, from left, FASGI Executive Director Susan Espiritu-Dilkes, ABS-CBN International Managing Director Olivia Finina De Jesus; and ABS-CBN International News Bureau Chief Regina Reyes.
No comments:
Post a Comment