Wednesday, July 18, 2007

WELLS FARGO Launches Enhanced REmittance Service; Offers Zero Dollar Transaction Fee

Zero dollar transaction fee available to Wells Fargo customers making account-based transactions through September 30, 2007

SAN FRANCISCO, CA -- Wells Fargo & Company (NYSE:WFC) said today that Wells Fargo ExpressSendSM customers with qualifying accounts now can have transaction fees discounted or waived and have more choices in how they remit money to Mexico, El Salvador, Guatemala, China, Vietnam, India and the Philippines.

Key features of the new Wells Fargo ExpressSend service are:

* Wells Fargo customers can have the remittance transaction fee discounted or even waived if they send money directly from their eligible Wells Fargo checking or savings account. All customers using the account-based service can have zero dollar transaction fees as part of the new service introduction through September 30, 2007.

* Customers will have greater flexibility in remittance transfer methods, which enables them to remit funds faster, more conveniently and safer to friends and families overseas. The remittance transfer choices now include: account to account, account to cash, cash to cash, and cash to account.

* Those receiving funds in Mexico, El Salvador and Guatemala can now receive their money as soon as the same day it is sent. Recipients in China, India, Vietnam, and the Philippines can now receive their money as soon as the next business day.

* Customers will also receive increased information when they complete a transaction in a Wells Fargo’s banking stores, including details about the remitter, the beneficiary, how and where funds are sent, the fee, how much money the beneficiary will receive, foreign exchange (FX) rate (if applicable) for the transaction and the Foreign Exchange Margin (estimate of the amount of revenue Wells Fargo earns on the foreign currency conversion).

“Most Latin American and Asian countries have significantly large unbanked consumer populations and eliminating the bank account requirement for the receiving country makes it much easier for recipients to get their money,” said Daniel Ayala, head of Wells Fargo’s Global Remittance Services. “Based on our tests and pilots, account-to-cash will be the preferred choice for our customers. This opens the service for use by a large number of remitters whose friends and family overseas (beneficiaries) do not have bank accounts in their home country. ”

"Appleseed commends efforts to provide consumers with more complete pricing and transaction information," said Betsy Cavendish, executive director of Appleseed, a network of public interest law centers in the U.S. and Mexico advocating for improved financial access for consumers. "It's only fair that people sending money know how much their relatives will be able to pick up and when the funds will be available." Wells Fargo is a participant in Appleseed's initiative to create a "Fair Exchange" brand, which would make it easier for consumers to shop for the best remittance deals by providing upfront pricing disclosure.

"Remitters have generally benefited from a sharp reduction in remittance costs in the past few years. Yet, the lack of pricing transparency has remained a cause of frustration among them,” said Gwenn BĂ©zard, Aite Group research director. “By overcoming some of the technical and risk issues related to disclosing the foreign exchange fee upfront, Wells Fargo is making an important contribution to making the remittance industry truly consumer-friendly. By introducing account-to-cash remittances, Wells Fargo is also sharply increasing the relevance of banks to remittance senders."

Wells Fargo offers international remittance services to the top seven (Mexico, El Salvador, Guatemala, India, the Philippines, Vietnam, and China.) immigrant remitting segments in the Wells Fargo banking states. It began offering the International ATM Remittance Account for customers sending money to the Philippines in 1994 and launched the InterCuenta Expressâ consumer remittance product to Mexico the following year.
Wells Fargo ExpressSend is a patent pending service.

About Wells Fargo
Wells Fargo & Company is a diversified financial services company with $486 billion in assets, providing banking, insurance, investments, mortgage and consumer finance through more than 6,000 stores and the internet (wellsfargo.com) across North America and internationally. Wells Fargo Bank, N.A. is the only bank in the U.S., and one of only two banks worldwide, to have the highest credit rating from both Moody’s Investors Service, "Aaa,” and Standard & Poor’s Ratings Services, “AAA.”

About Appleseed
Appleseed, a non-profit network of 16 public interest law centers in the United States and Mexico , identifies and addresses social injustices. Appleseed Centers bring together volunteers from the legal, business and academic professions to devise structural solutions to problems in such areas as education, health care and immigrant rights. For more information, visit: http://www.appleseednetwork.org/ <http://www.appleseeds.net/>

About Aite Group
Aite Group is a leading independent research and advisory firm focused on business, technology and regulatory issues and their impact on the financial services industry. It was founded by leading industry experts in Banking and Securities & Investments. Aite Group brings together a team of business strategy, technology and regulatory experts to deliver comprehensive, timely, and actionable advice to financial institutions and technology vendors. It seeks to become a true partner, advisor, and catalyst by exchanging ideas and challenging basic assumptions to ensure that our clients always stay one step ahead of the competition.

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